If you’re a small business owner, chances are you’re also the marketer, financial manager, designer, web manager, juggler, and fire-breather–all rolled up in one!
As discussed in the video above, the biggest issue for soloprenuers is being the end all be all. However, there’s only so much you can do in 24 hours, not counting the actually delivery of your products. In my interview with @TonyLBrownHQ from TonyLBrown.com, he outlines actionable tips that you can use to systemize your business for success.
Previously, we discussed the difference between systemization and automation. In that discussion, Tony emphasized the importance of having a personal touch in your automated processes. I’m pigging back on this to stress that your communications should be RAW BRANDED™. Even though someone else may be stepping into your shoes to help spread your messages, that message should be authentic to you and your brand. It shouldn’t appear as if you are being cast by a robot.
In this video, Tony L. Brown credits fellow entrepreneur and digital superpro Chris Ducker with outlining the items that you should be outsourcing. This includes: what you can’t do, what you don’t like doing, and what you should have been doing. If you have any of these items taking up the majority of your to-dos, it’s time to seek some help. You can do so by delegating tasks to a virtual assistant. Yes, it’s time to let go and put your trust in someone else. However, this will not be a scary feat if you lay out your systems.
Tony advises business owners to develop a staffing structure then recruit for the roles you have in mind. By creating a framework, your VAs will understand how to deliver services to your standards. Don’t get trapped by your creation. Systemize your business for success and for sanity!
Are you systemizing your business operations? Drop a comment below.
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