Using video is one of the fastest ways in which you can build a connection with your audience, and platforms, like YouTube, make it really easy to highlight your brand. Before you decide to upload your latest video, there are a couple of things you need to do. In this video, I back up the truck (catch that in the video) and break down exactly how to brand yourself on YouTube.

Goals & Getting It Down

The whole goal for going on YouTube is to highlight your brand experience. Now, the one key portion that you shouldn’t overlook is your branding! Ah, ha. Yes, it all comes down to those subtle yet powerful and effective cues. Specifically, you’ll need to brand your YouTube channel art, thumbnail, and watermark, to name a few elements. In addition to these items, don’t forget your old reliable, signature colors and fonts.

Big Benefits

Once you have your elements in place, you’ll ensure that your channel is professionally showcased. Not only that, but you’ll also, once again, send out those cues that remind people of your unique style. Your audience will get a feel for your videos and will become trained to spot them among the many other videos on the YouTube.

Getting Started

If you’re still green with your branding but ready to make your mark, I invite you to join the free, RAW BRANDED® 5-day branding challenge. I’ll work with you each of the five days to get your branding in order. You’ll get a full understanding of how to arrive professionally branded on all digital spaces as well as strategies for executing your brand.

Ready to get started?

Join the RAW BRANDED® Make Your Mark Challenge.