Your Audience and Brand Story
https://www.youtube.com/watch?v=azitLW0yRtY Your signature story—your brand story—is a surefire way to attract people who "get you," people who truly understand the value that you bring and want to hire you. How does this work? A brand story drives audiences to...
Your Story and Your Website: How Does This Work?
https://www.youtube.com/watch?v=wnnNEhF3nwY&t=5s Once upon a time, websites were built as brochureware. Businesses would put everything but the kitchen sink on a site, and with all of that information, it actually made the site useless for audiences. Yes,...
Right Time To Rebrand?
https://www.youtube.com/watch?v=JouGyhw0unk If you're thinking about rebranding your business, you've got a couple of things to consider. One of those considerations is when is the right time to rebrand your business. You see. There's a common belief that rebranding...
How To Be Consistent in Your Brand Storytelling
https://www.youtube.com/watch?v=5ikjt-a-fkg It's okay if you're a little messy ... Yes, it's actually okay! As an online-based business, it's more important that you show up consistently on your platforms and deliver your unique message instead of hiding your light....
How To Brand Yourself As A Multi-Passionate Entrepreneur
https://www.youtube.com/watch?v=nCG4obTG87M Are you a Reiki practitioner who's also a brand photographer? Are you a career coach who's also an artist? If this sounds like you, then that's a wonderful thing you! You're a multi-passionate business owner! That means you...
Is Brand Storytelling Necessary?
https://www.youtube.com/watch?v=RrFsPkSsf_Q When you think about brand storytelling, do you find yourself ... stumped?? If so, it's because you're making your brand story unnecessarily a difficult read. Having a crystal clear brand identity is essential for creating a...
Why Branding Is Beyond Websites and Logos
https://www.youtube.com/watch?v=vnjnL3u66B4 I've got good and bad news! The good news: Branding is not just about throwing up a website and creating a pretty logo. Bad news (which is actually, still good news): Branding is more than just websites and logos. It's more...
How To Find Your Brand Voice📣
https://www.youtube.com/watch?v=2qFsSI0A500 Gary Vaynerchuk, Marie Forleo, and Amy Porterfield all have something in common ... Figured it out?? I'll tell you. They each have a unique voice! The wonderful thing about building a brand is that you can become easily...
Brand Story Lessons From Asana’s New Calendar – August 2018
I was powering through my to-do list two days ago and was about to happily check off an item in Asana, when it happened … All of a sudden, Asana, my go-to project management tool (love seeing that unicorn soar), transformed into something completely unfamiliar. My...
Should Your Brand Look Like You?
https://www.youtube.com/watch?v=3kykA03O9bc In speaking with my fellow entrepreneurs, I'm noticing a trend ... Regardless of the industries in which each person is working in and how long they've been in business, there is this question about branding: Should your...
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