Blog 〉 Essentials Archive
Brand Strategy Advice: 3 Ways To Have An Appealing Brand
https://www.youtube.com/watch?v=j5n-79cId-4 If you're looking to attract people to your business, there are three things that you can do today to make your brand more appealing. First, have empathy. Truly care and understand where your audience are at in their...
How To Build An Audience and Brand
https://www.youtube.com/watch?v=nlvOj93VyQ4 As an owner, you get to choose who you want to work with. Not only that, but you also have the choice of building a brand that truly speaks to your audience's wants and needs. When it comes down to it, are you going to speak...
What Makes a Brand Successful?
https://www.youtube.com/watch?v=k2nDUMbX7rI I refuse to believe that you don't have a brand personality that people will be attracted to! As long as you're human, you're a multifaceted being with multiple personalities. You just need to decide which aspect of your...
How To Use Your Brand Personality To Get Clients💲
https://www.youtube.com/watch?v=G75yqWUaU1Q It's so, so easy to think that all you need to do is show up in order to have a brand. Unfortunately, my friend, that's not enough! While you and your actual personality are major players in brand formation, showing up alone...
How To Stop Being A Hidden Treasure
https://www.youtube.com/watch?v=lsqMUrwupv4 Are you putting information about you and your business out into the world ... but no one is listening? Do you have amazing gifts to share with others ... but you're still the best kept secret? If you feel as if noone is...
Your Audience and Brand Story
https://www.youtube.com/watch?v=azitLW0yRtY Your signature story—your brand story—is a surefire way to attract people who "get you," people who truly understand the value that you bring and want to hire you. How does this work? A brand story drives audiences to...
Your Story and Your Website: How Does This Work?
https://www.youtube.com/watch?v=wnnNEhF3nwY&t=5s Once upon a time, websites were built as brochureware. Businesses would put everything but the kitchen sink on a site, and with all of that information, it actually made the site useless for audiences. Yes,...
Right Time To Rebrand?
https://www.youtube.com/watch?v=JouGyhw0unk If you're thinking about rebranding your business, you've got a couple of things to consider. One of those considerations is when is the right time to rebrand your business. You see. There's a common belief that rebranding...
How To Be Consistent in Your Brand Storytelling
https://www.youtube.com/watch?v=5ikjt-a-fkg It's okay if you're a little messy ... Yes, it's actually okay! As an online-based business, it's more important that you show up consistently on your platforms and deliver your unique message instead of hiding your light....
How To Brand Yourself As A Multi-Passionate Entrepreneur
https://www.youtube.com/watch?v=nCG4obTG87M Are you a Reiki practitioner who's also a brand photographer? Are you a career coach who's also an artist? If this sounds like you, then that's a wonderful thing you! You're a multi-passionate business owner! That means you...
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